His wife Cheryl Ferretto Rogers, a Sparks High graduate, is the daughter of the late construction mogul & roping producer Ray Ferretto and Ruby Young Lavery of historic Genoa, NV. Cheryl was heavily involved in 4-H, gymkhanas, and won both titles of Miss Reno Rodeo & Miss Rodeo Nevada, along with serving as the founding president of the Nevada Women’s Team Roping Association.

Their son Ty Rogers has been involved in both 4-H and high school rodeo & was a Nevada State High School Rodeo Association Team Roping Champion and WSIRA Rookie of the Year. He also serves as a director for ACTRA. He attended Central Arizona College on a rodeo scholarship, and after living in Arizona for many years returned home & now manages ROGERS COWBOY SUPPLY.